Five Steps To Pitching Your Music With DISCO

This guest post was written by the team at DISCO.

As any music artist is all too aware, creation is only the first step in a song’s lifecycle. After writing and recording a song, then comes promotion, whether it’s to existing partners and collaborators or making new connections. 

While there are seemingly endless ways to promote your music — from sharing on social media to pitching to blogs, music supervisors, podcasts, and playlist curators — the sheer variety of ways to get your music out there and into the right hands (or ears) can be overwhelming.

That said, understanding the most efficient ways to pitch for music promotion can have a tremendous impact on getting your work discovered by new collaborators and music industry partners. As the go-to file-sharing platform for music industry insiders, DISCO can help simplify the pitching process. 

Here’s our step-by-step guide to help you pitch your music using DISCO.

1. Create Shareable DISCO Playlists

DISCO lets you group relevant tracks into fully customizable playlists, which you can then easily share with new and existing music industry contacts. Each playlist gets a unique URL that can be shared with recipients for track streaming and/or downloading.

Meanwhile, you can organize all of your tracks and playlists with DISCO Channels. DISCO Shared Channels are great for ongoing collaboration with partners. Shared Channels give partners 24/7 access to your content.

2. Include Track Variations in Your Pitch

When pitching your songs, it always helps to provide any interested parties with track variations, including instrumental versions, clean versions (without vocals), and potentially alternate mixes and stems.

These variations are especially meaningful when pitching music to sync supervisors in TV, film, and advertising. Supervisors to quickly and easily select and integrate your music into projects without needing to circle back with you to request alternative versions separately. DISCO also makes it super easy to create variations with AI-assisted Instant Instrumentals, and keep them organized by Nesting them under its accompanying main track.

DISCO’s Track Nesting feature groups Versions of Tracks (a capella, clean, demo, instrumental, etc.) together so they appear under a single Main Track.

3. Include Track Metadata

First, what is metadata? Metadata is the information that travels on your files, such as Title, Artist, Contact Info (in Comments field), Artwork, BPM, Tags, and Lyrics. The quality of your metadata can greatly impact whether your content gains traction in the music industry. Metadata should be clean, unique to each file, and descriptive.

Why is metadata so important? There are a few reasons. In addition to helping you better organize, search, and manage your tracks, updated metadata increases the chances of music supervisors discovering your music and considering it for placement; it provides music supervisors with specific information (rights ownership and contact information) necessary to clear tracks; and it builds trust among industry contacts.

4. Have DISCO Automatically Transcribe Lyrics

As the previous point laid out, the more metadata you include on your tracks, the more searchable those tracks will be in DISCO. One especially useful bit of metadata is song lyrics. With our Lyric Transcription feature, you can quickly populate lyrics in the metadata of your tracks on DISCO with just one click. Even better, Lyric Transcription is unlimited for artists.

5. Keep Everything in One Place With DISCO Artist Pages

DISCO Artist Pages let users create dedicated, fully customizable webpages that showcase their music and lots of other information, such as press photos, website, social links, videos, and a bio. By keeping all of your assets in one place, Artist Pages (and/or Album Pages) help you stand out and are a great way to highlight new album and/or single releases, or any other projects you’re working on. 

From creating shareable and customizable DISCO playlists to storing all of your assets with DISCO Pages, pitching your music to existing collaborators (and making new connections) can take so much less time. Now, you’ll have more to just sit back and create.